郎酒集团公司在“神采飞扬·中国郎”品牌昭示下，以郎酒品质为基础，以产品为载体，以群狼战略 为手段，全面实施“351工程”。即：在一个地区集中3至5个事业部和3至5个商家，集中郎酒和商家资 源在该地区形成郎酒品牌第一、销售第一，从而使该地区形成3000万、5000万、10000万的年销售 额。用3年时间达到年销售额50亿元，再用3年时间达到年销售额100亿元，成为白酒行业的旗帜之一。

Adhering to the brand strategy of “High-spirited Chinese Lang”, Langjiu Group has launched the “Project 351”, on the basis of the quality, product and teamwork spirit of Langjiu Liquor. To be specific, Langjiu will develop 3-5 business divisions and 3-5 dealers in one single area, so as to intensively combine the sources of Langjiu and the dealers in that area. It is expected to develop Langjiu to be the top 1 brand and the top 1 sales volume in that area, thus achieving the annual sales volume of RMB 30 million Yuan, RMB 50 million Yuan or RMB 100 million Yuan in that area. Langjiu Group's sales volume target is RMB 5 billion Yuan annually 3 years later, and RMB 10 billion Yuan annually 6 years later, becoming a banner of Chinese spirit industry.